My advice to almost every creator: you’re being way, WAY too strategic
Until you’re making a million dollars on the internet you’re in beta
Take all the time & energy you’re spending strategizing and iterate as fast as you possibly can
Every piece of content is a shot on goal
You can practice your jump shot everyday, but until you get into some pick up games every day, you’re missing out on valuable lessons.
That’s something I’m going to stress in my HEAVY METAL EMAIL community – make a plan, and send an email every week to your fans.
Ship something every month. Send that newsletter. If you want to write music, you don’t pick up your guitar once a month. You spend time with it everyday. You don’t get better at taking photographs by spending all your time on camera sites and forums – you’ve got to get out there and make some photos!
There’s a time for book learning, but there’s also a time for rolling up the sleeves and getting your hands dirty.